Paradise City Arts Festival: Vendor's & Visitor's Guide

Paradise City Arts Festival is a juried art and fine-craft show that runs four times a year in Massachusetts: in Marlborough in March, in Northampton in May, in Northampton again in October, and in Marlborough in November. Each show is a three-day weekend of artists and makers selling their own work, from jewelry and ceramics to sculpture, furniture, fashion and fine art.
This guide covers the two remaining 2026 shows. For the November show in detail, see our Paradise City Marlborough 2026 guide.
The 2026 fall and winter shows
| Show | Dates | Where | Artists |
|---|---|---|---|
| Fall in Northampton | Friday–Sunday, October 9–11, 2026 | Three County Fairgrounds, 54 Old Ferry Road, Northampton | 200+ |
| Winter in Marlborough | Friday–Sunday, November 20–22, 2026 | Royal Plaza, Marlborough | 175 |
In 2027 the cycle starts again with the spring show in Marlborough in March and the Northampton show in May. Check the official site for 2027 dates.
Fall in Northampton: October 9–11
- Hours: Friday 10am–5pm, Saturday 10am–6pm, Sunday 10am–4pm
- Admission: early bird $14, general $16, students $10 at the gate with ID, three-day pass $24. Ages 15 and under are free.
- Parking: free on site, with room for loading large pieces
- Pets: not allowed
- What's there: 200+ artists and makers, live music all three days, craft beer and cocktails, and local food
The organizer suggests allowing three to four hours to see every booth.
Winter in Marlborough: November 20–22
- Hours: Friday and Saturday 10am–5pm, Sunday 11am–5pm
- Admission: same prices as Northampton; ages 15 and under free
- Parking: free on site
- Pets: not allowed
- What's there: 175 artists and makers, with live demonstrations
Because it's the weekend before Thanksgiving, the Marlborough show doubles as an early holiday-gift show.
For artists
Paradise City is juried. Artists apply through the Call for Entries section of the organizer's website, and the organizer runs a membership program for exhibitors. Booth fees and deadlines are posted there rather than published on the show pages, so check the official site for the current cycle. Questions go to info@paradisecityarts.com or 413-587-0772.
Q: When is Paradise City Arts Festival in 2026?
The fall Northampton show is October 9–11, 2026, and the winter Marlborough show is November 20–22, 2026. The March (Marlborough) and May (Northampton) shows come around again in 2027.
Q: How much are tickets?
Early-bird tickets are $14, general admission is $16, students pay $10 with ID at the gate, and a three-day pass is $24. Children 15 and under get in free.
Q: Can I bring my dog?
No. Paradise City's show pages say no pets are allowed.
Q: Is parking free?
Yes. Both Northampton and Marlborough have free on-site parking.
Related reading
- Paradise City Arts Festival Marlborough 2026 guide
- Holiday Craft Fairs & Christmas Markets in Massachusetts 2026
- Craft Fairs in Massachusetts 2026: A Vendor's and Visitor's Guide
- Old Deerfield Craft Fairs: Vendors & Visitors Guide
- Boston Metro Craft Fair Circuit 2026
- Cape Cod & Berkshires Craft Fair Circuit 2026
Details in this guide come from Paradise City Arts' own show pages as of late September 2026. Confirm hours and prices on the official site before you go.
Last updated: September 2026



